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Sale of Over-the-Counter (OTC) Products

Product Knowledge

  • Understanding indications, mechanisms, dosage forms, and potential side effects of OTC medications.

  • Staying updated on new products and formulation changes.

Customer Counseling

  • Engaging customers to assess needs and recommend suitable OTC options.

  • Providing clear instructions on usage, dosage, and storage.

Regulatory Compliance

  • Adhering to regulations for OTC sales and maintaining accurate records, especially for restricted products.

Inventory Management

  • Keeping a well-stocked supply of essential OTC items and preventing stock imbalances.

Marketing and Promotion

  • Promoting OTC products with in-store displays, advertisements, and educational materials, highlighting benefits and safe usage.

This summary emphasizes key practices in OTC sales, focusing on knowledge, customer service, compliance, inventory, and promotion.


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