Selection Process
1. Role Definition:
Clearly define the Professional Sales Representatives (PSRs) role, including required qualifications, experience, and skills.
2. Candidate Sourcing:
Use job postings, professional networks, recruitment agencies, and referrals to find candidates.
3. Screening and Evaluation:
Conduct resume screening, interviews, and assessments to evaluate candidates' industry knowledge, skills, and suitability.
4. Personality and Aptitude Testing:
Implement tests to assess traits crucial for a sales role, such as empathy and resilience.
Training Program
1. Induction:
Introduce new PSRs to the company, its culture, products, and the pharmaceutical industry's regulatory environment.
2. Product and Sales Training:
Provide comprehensive training on products, sales techniques, and CRM tools.
3. Regulatory Compliance:
Educate on legal requirements, ethical marketing practices, and guidelines for professional conduct.
4. Field Training:
Offer real-world experience through mentorship with seasoned representatives.
5. Continuous Development:
Ensure ongoing training on new products, industry developments, and advanced sales strategies.